{"id":274,"date":"2020-12-30T18:33:07","date_gmt":"2020-12-30T21:33:07","guid":{"rendered":"http:\/\/blog.digicriativa.com.br\/?p=1797"},"modified":"2020-12-30T18:33:07","modified_gmt":"2020-12-30T21:33:07","slug":"5-tendencias-incriveis-de-marketing-digital-para-2021","status":"publish","type":"post","link":"https:\/\/digicriativa.com.br\/en\/5-tendencias-incriveis-de-marketing-digital-para-2021\/","title":{"rendered":"5 Amazing Digital Marketing Trends for 2021"},"content":{"rendered":"

There are lots of new things coming to the market all the time. digital marketing<\/a>However, in this article we have gathered what is \u201chottest\u201d on the market and will soon be mandatory in your action plan. <\/p>\n

Now that the year is nearing the end, it's time to look at the lessons learned in the last few months and, based on them, try to predict the trends for 2021. Continue reading the post and check out some bets for next year!<\/p>\n

1 \u2013 Search aloud<\/h2>\n

In the area of search marketing, one of the main trends is the increase in voice searches. The projection is that at least 50% of searches, directly in the search engine or in virtual assistants such as Siri, will be carried out in this way, which will directly affect the positioning of brands on Google. After all, oral and written expression do not always coincide. It is important to adapt SEO strategies to this new scenario.<\/p>\n

\"\"<\/p>\n

2 \u2013 Shoploop<\/h2>\n

You may not be familiar with this Google shopping platform, which has only been around for six months, but has everything it needs to be one of the highlights of 2021. With the appearance of a social network and combining videos and e-commerce, it allows users to watch product demonstrations of beauty for up to 90 seconds. The purchase is made in the application itself.<\/p>\n

\"\"<\/p>\n

3 \u2013 Micro-influencers<\/h2>\n

It may seem unlikely, but studies have shown that the bigger the influencer, the lower the return on investment. Micro-influencers have more loyal followers and, consequently, are more likely to buy the products they advertise. Furthermore, they tend to operate in a specific niche, which facilitates targeting and positively influences the success of campaigns.<\/p>\n

\"\"<\/p>\n

4 \u2013 Shoppable TV<\/h2>\n

Remember the television channels dedicated exclusively to selling products? Although they never really established themselves as a mass market, they can be considered precursors of this trend: Shoppable TV<\/em>, that is, a television that allows purchases. Purchasing products on television, whether on a secondary screen to the content watched, through a QR Code or in the store's own app, should become increasingly common.<\/p>\n

\"\"<\/p>\n

5 \u2013 Programmatic advertising<\/h2>\n

The term encompasses the different technologies capable of automating, at different levels, advertising processes. It involves an automated mapping of advertising spaces that best suit the campaign's objective, based on users' browsing behavior. This way, the effectiveness of the actions will tend to be much greater.<\/p>\n

\"\"<\/p>\n

Did you like the trends for 2021? Do you want to improve your results? So, get to know our agency. We specialize in digital marketing<\/a> with more than 9 years on the market. Access: www.digicriativa.com.br<\/a><\/p>\n

If you have any questions, leave them in the comments. Don't forget to share this content with your friends too. See you soon \ud83d\ude42<\/p>","protected":false},"excerpt":{"rendered":"

There are a lot of new things coming out all the time in digital marketing, however, in this article we have gathered the most\u2026<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-274","post","type-post","status-publish","format-standard","hentry","category-marketing-digital"],"acf":[],"yoast_head":"\n5 Tend\u00eancias incr\u00edveis de Marketing Digital para 2021 - Digicriativa<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digicriativa.com.br\/en\/5-tendencias-incriveis-de-marketing-digital-para-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Tend\u00eancias incr\u00edveis de Marketing Digital para 2021\" \/>\n<meta property=\"og:description\" content=\"Existem muitas novidades chegando a todo momento no marketing digital, entretanto, neste artigo reunimos o que est\u00e1 mais\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digicriativa.com.br\/en\/5-tendencias-incriveis-de-marketing-digital-para-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"Digicriativa\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-30T21:33:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.digicriativa.com.br\/wp-content\/uploads\/2020\/12\/pesquisa-por-voz.jpg\" \/>\n<meta name=\"author\" content=\"novo_w5eevg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"novo_w5eevg\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/digicriativa.com.br\/5-tendencias-incriveis-de-marketing-digital-para-2021\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/digicriativa.com.br\/5-tendencias-incriveis-de-marketing-digital-para-2021\/\"},\"author\":{\"name\":\"novo_w5eevg\",\"@id\":\"https:\/\/digicriativa.com.br\/#\/schema\/person\/af1bb3e65d9f82a886660ab80535ef0c\"},\"headline\":\"5 Tend\u00eancias incr\u00edveis de Marketing Digital para 2021\",\"datePublished\":\"2020-12-30T21:33:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/digicriativa.com.br\/5-tendencias-incriveis-de-marketing-digital-para-2021\/\"},\"wordCount\":479,\"publisher\":{\"@id\":\"https:\/\/digicriativa.com.br\/#organization\"},\"image\":{\"@id\":\"https:\/\/digicriativa.com.br\/5-tendencias-incriveis-de-marketing-digital-para-2021\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.digicriativa.com.br\/wp-content\/uploads\/2020\/12\/pesquisa-por-voz.jpg\",\"articleSection\":[\"Marketing Digital\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/digicriativa.com.br\/5-tendencias-incriveis-de-marketing-digital-para-2021\/\",\"url\":\"https:\/\/digicriativa.com.br\/5-tendencias-incriveis-de-marketing-digital-para-2021\/\",\"name\":\"5 Tend\u00eancias incr\u00edveis de Marketing Digital para 2021 - 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